SMS Opt-In Details

What is 10DLC?

10 Digit Long Code (10DLC) is the new standard for Application-to-Person (A2P) text messaging utilizing a traditional 10 digit phone number. Although similar to the existing long code, 10DLC is a reliable messaging channel with throughput levels suitable for SMS campaigns which is sanctioned by the mobile operators for A2P messaging.

Do I need to register?

Yes to ensure there is no interruption with your SMS deliverability to cell phone carriers.

I have 10 team members in my account, does everyone need to fill this out?

No, only one registration per account.

What happens if I don’t register?

Cell phone carriers could begin imposing message filtering on messages sent from individuals or businesses who have not yet registered, which can impact your deliverability.

Will there be additional cost?

For companies:
One Time Registration Fee $50 (required to send numbers to T-Mobile numbers)
One Time Registration Fee $4 (to register your company with cell phone carriers)
Monthly recurring charge ($10 for every 49 phone numbers you have)

Will there be a limitation to how many messages I can send?

For companies – 2,000 messages per day

Disclaimer: Daily text message limits are determined by mobile carriers and may vary. We do not control these limits, and the number of messages you can send per day may fluctuate based on carrier policies and message content.

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